Lead
in the Digital Economy
BBA (Hons.) in E-Commerce
A future-ready business degree designed to prepare students for careers in E-Commerce
Industry aligned curriculum
AI & analytics exposure
Internship opportunities
Career focused learning
Enquire Now
Or Call at 07316878941 to immediately talk to our counsellor
Industry-Designed
Curriculum
Digital Business
Skills
AI & Analytics
Exposure
Career-Focused
Education
Why This Degree Matters
Why Business Education Must Evolve
The digital economy demands a new breed of business leaders. Traditional management theories are no longer enough to drive growth in an era dominated by AI, automation, and data-driven decision making.
This NewGen Campus Degree Programs bridges the gap between classic business operations and modern digital technologies, equipping you with the specialized skills Top-Tier companies are actively hiring for today.
Why NewGen Campus Degree Programs?
Regular Degree vs NewGen Campus Degree Programs
Regular Degree
Theory-focused learning
Limited exposure
Traditional syllabus
Generic career path
NewGen Campus Degree Programs
Industry aligned learning
Internship opportunities
Digital business focus
Digital economy careers
Why Choose This Program
Your Advantage as a Digital Business Graduate
Digital-first business skills
Learn how modern businesses use technology, data, and AI to compete.
Learn how modern businesses use technology, data, and AI to compete.
AI & analytics exposure
Understand how AI tools and data analytics drive business decisions.
Understand how AI tools and data analytics drive business decisions.
E-commerce understanding
Gain practical skills in digital marketing and e-commerce platforms.
Gain practical skills in digital marketing and e-commerce platforms.
Career-ready learning model
A focused program that gets you career-ready faster with internships.
A focused program that gets you career-ready faster with internships.
Key Highlights
What's Included in This Program
Industry Designed Curriculum
50% of faculty from industry
Assured paid internships in Year 3 and Year
4
One industry-certified paper designed in
collaboration with IIT faculty every semester
Dedicated placement support
Smart Classrooms integrated with industry
Live Projects and assignments with industry
partners
CAREER PATHWAYS
Where This Degree Can Take You
Digital Marketing Analyst
Business Analyst
E-commerce Manager
Growth Manager
Product Marketing Exec
Data Analyst
Investment
Program Fee Structure
BBA (Hons.) in E-Commerce
Duration: 4 Years
Annual Academic Fee
₹1,50,000
Total Program Fee
₹6,00,000
Hostel Fee Structure
Girls Hostel Fees
| Category | Occupancy | Fees (,) | Remark |
|---|---|---|---|
| Non AC | Four Seater | 85,000 | With Attached Bath |
| Three Seater | 95,000 | With Attached Bath | |
| Two Seater | 1,05,000 | With Attached Bath | |
| AC | Three Seater | 1,25,000 | With Attached Bath |
| Two Seater | 1,45,000 | With Attached Bath | |
| Single Seater | 1,90,000 | With Attached Bath |
Boys Hostel Fees
| Category | Occupancy | Fees (,) | Remark |
|---|---|---|---|
| Non AC | Six Seater | 80,000 | Without Attached Bath |
| Four Seater | 85,000 | Without Attached Bath | |
| Three Seater | 95,000 | Without Attached Bath | |
| Two Seater | 1,05,000 | Without Attached Bath | |
| AC | Three Seater (Basic) | 1,25,000 | Without Attached Bath |
| Three Seater (Premium) | 1,35,000 | With Attached Bath | |
| Two Seater (Basic) | 1,45,000 | Without Attached Bath | |
| Two Seater (Premium) | 1,55,000 | With Attached Bath | |
| Single Seater | 1,90,000 | With Attached Bath |
Program Structure
Semester Overview
Year 1 - Semesters 1 & 2
First Semester
| Subject | Credits |
|---|---|
| Fundamentals of Financial Accounting | 4 |
| Fundamentals of Management | 4 |
| Managerial Economics- I (Micro) | 4 |
| Multi- Disciplinary Elective- 1 | 3 |
| Professional Development- 1 | 2 |
| Business Communication | 2 |
| Environmental Science and Disaster Management | 2 |
| Total Credits | 21 |
Second Semester
| Subject | Credits |
|---|---|
| Business Environment | 4 |
| Management Accounting | 4 |
| Managerial Economics- II (Macro) | 4 |
| Business Law | 4 |
| Fundamentals of Computer | 2 |
| Professional Development- 2 | 2 |
| Introduction to Indian Knowledge System | 2 |
| Total Credits | 22 |
Year 2 - Semesters 3 & 4
Third Semester
| Subject | Credits |
|---|---|
| Fundamentals of E- Commerce | 4 |
| E- Commerce Platforms & Infrastructure | 4 |
| Management Information System | 4 |
| Multi- Disciplinary Elective- 2 | 3 |
| UI/UX Design for E-Commerce | 2 |
| Indian Constitution/Disaster Management | 2 |
| Professional Communication Skills | 2 |
| Total Credits | 21 |
Fourth Semester
| Subject | Credits |
|---|---|
| Financial Management | 4 |
| E-Payment Systems and Fintech | 4 |
| Operations Management | 4 |
| Cyber Security and Data Privacy | 4 |
| Design Thinking and Innovation | 3 |
| Introduction to Digital Media | 2 |
| Value Added Course (VAC) | 2 |
| Total Credits | 23 |
Year 3 - Semesters 5 & 6
Fifth Semester
| Subject | Credits |
|---|---|
| Research Methodology | 4 |
| Entrepreneurship and Start up Eco System | 4 |
| Logisitics & Supply Chain management (or) Project Management | 4 |
| Consumer Behaviour/ International Business | 4 |
| Search Engine Optimization/Social Media & content Marketing | 3 |
| Logisitcs and Last mile Delivery/Mobile Commerce and App Strategy | 2 |
| Internship ( 8 weeks) | 2 |
| Total Credits | 23 |
Sixth Semester
| Subject | Credits |
|---|---|
| E- Commerce Analytics & Big data | 4 |
| Internship Embedded Project Work & Viva voce (or) Research & Dissertation | 16 |
| Total Credits | 20 |
Year 4 - Semesters 7 & 8
Seventh Semester
| Subject | Credits |
|---|---|
| Entrepreneurial Leadership | 4 |
| Applied Research Statistics | 4 |
| Emerging Tech: AI, Blockchain & AR in E-Commerce | 4 |
| On the Job training/ Internship- E-Commerce organization(10-12 weeks) | 8 |
| Total Credits | 20 |
Eighth Semester
| Subject | Credits |
|---|---|
| Internship Embedded Project work & Viva Voce (or) Research work & Dissertation | 20 |
| Total Credits | 20 |
The course structure shared here is subject to change. Students will be provided with the final course structure during admission.
Admission Journey
Login to the Application Portal and start your application Form
Upload your documents
Accept the offer and pay admission fees to secure your seat
FAQs
Common Questions
Academics & Curriculum
What exactly is a "Newgen" degree?
A NewGen Campus Degree Programs is an industry-aligned
regular
blended program that bridges the gap between traditional theory and modern
career requirements. It features curriculum designed by industry experts,
corporate faculty, and assured paid internships.
How is this different from a regular BBA?
Unlike a regular BBA, this program focuses on
E-Commerce. You learn modern digital tools,
data-driven decision-making, and e-commerce strategies that are essential in
today's digital economy.
What are "IIT Papers" mentioned in the highlights?
Every semester, students solve academic challenge
papers designed to match the rigor and standards of premium institutes like
IITs. This ensures our students are academically competitive at a national
level.
Is this degree UGC recognized?
Yes, SAGE University is UGC-recognized and NAAC
A+ accredited. This BBA degree is fully valid for government jobs and higher
studies like MBA in India or abroad.
Internships & Industry Connect
Are the internships really "assured" and "paid"?
Yes. One of the core pillars of the NewGen Campus Degree
Programs
is assured internships. Students are placed in relevant industry roles in
their final years, where they gain work experience while earning a stipend.
Who are the corporate mentors?
Corporate mentors are working professionals from
top-tier companies who visit the campus to conduct masterclasses, mentorship
sessions, and guide students on real-world industry projects.
Will the university help me find a job?
Absolutely. Along with internships, SAGE
University has a dedicated placement cell that connects students with our
network of over 500+ corporate recruiters for final placements.
Career & Future Prospects
What job roles can I get after this BBA?
Graduates can work as Business Analysts, Digital
Marketing Strategists, E-commerce Managers, Data Analytics Associates, or
Operations Managers in tech-driven startups and MNCs.
Can I pursue an MBA after this program?
Yes, since it's a regular UGC-recognized degree,
you are eligible for CAT, GMAT, and other entrance exams for MBA and further
higher education.
Fees & Admission
What is the admission process?
Admission is based on eligibility criteria (12th
grade marks) and the SAGE Entrance Exam (SEE). You can apply online through
our portal and book a counselling session.
Are there any scholarships?
Yes, SAGE University offers merit-based
scholarships based on your academic performance in 12th grade and your score
in the SEE entrance test.
Campus & Hostel Life
What are the hostel facilities for outstation students?
SAGE University provides modern hostels with
Wi-Fi, 24/7 security, nutritious meals (Veg/Non-Veg options), and
recreational areas for both boys and girls.
Is transportation available?
Yes, the university operates a fleet of buses
covering almost all major parts of Bhopal to ensure safe and convenient
travel for students.
Is the campus safe?
The campus is highly secure with 24/7 CCTV
surveillance, professional security personnel, and strict anti-ragging
policies to ensure a safe learning environment.
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